Arches Coffee Festival
Flyer
Flyer
For this project, we were tasked with creating a flyer for an event of our choosing. My strong love for coffee and traveling inspired my design. This event would be held at a ranch style resort right in Arches National Park in Moab, Utah. I created a fictional coffee shop, Wild Agave Roasters, that would be the sponsor of this festival.
Overview
Tools & Skills
Print Design
Design Principals
Branding
Visual Hierarchy
Adobe InDesign
Adobe Photoshop
Typography
The Details
I created this logo for the event in Adobe Illustrator. The same bohemian serif font was used in this logo design. This font's glyph offerings looked like drips of coffee which made it perfect for this logo. There is an agave plant in the center to pull the whole design together.
I used Adobe InDesign to create this flyer. The colors are bold and eclectic with inspiration from the arches. I really like the contrast between the red, orange, and green shades. The script font under the photos that reads "Coffee With A View!" gives off a cozy feel, which is a feeling one might get when sipping on coffee. The main serif font is bohemian and has arch elements to add to the design.
